About Us The Ecruising Story

The Ecruising Story

Brett started Ecruising in January 2000 and has built the company from the ground up. Originally formed with a staff of just two, the ecruising group of companies now consists of vertically integrated wholesale, tour and retail divisions employing over 20 people based in the Sydney office. Ecruising pioneered the way Australian consumers purchase a cruise holiday giving access to competitive packages that include flights, transfers, hotels, tours and cruise. Ecruising has been able to do this through its agreements with all the major cruise lines, airlines, ground operators and over 224 hotels around the world - leveraging these relationships to create unique cruise packages that deliver seamless travel.

In 2002, Brett decided to build his own systems so he wasn’t reliant on 3rd party programs and companies. This turned out to be a master stroke because when the cruise lines offered API connections, ecruising was at the forefront with a system that was compatible and in fact, was the 1st company in the Asia Pacific region to develop direct API connections with all the major cruise lines allowing cruise holidays to be booked online 24hrs a day 7 days a week. Ecruising continues to lead the way in technology development. Consumers now have the ability to book online themselves in less than 2 minutes, 24 hours a day at very competitive pricing. Try it and you'll never book a cruise holiday any other way!

Over the past 10 years, Ecruising has developed unique tours to unique places around the globe including major sporting events combining the highest level of experiences for the discerning traveler. Some of these tours have out grown the Ecruising brand and in February 2016, Latitude 33 was launched as the companies luxury brand. (www.latitude33.travel) Ecruising still has its own cruise tours and continues to grow its portfolio.

In November 2008, Ecruising opened a regional office in Hong Kong, the first cruise only travel agency in Hong Kong proving Brett’s business model and systems were not just confined to Australia and that it could work in other countries. After 7 successful years, the remaining 51% was sold to our HK partners. In 2010, Brett was recognised by Hong Kong's Chief Executive, the Honourable Donald Tsang, at the reception for Top Executives for New Companies Expanding into Hong Kong.

In 2009, Brett was honored winning the Tourism sector at the City of Sydney business awards, the first travel agency ever to win this award. In 2011, Ecruising was recognised by Hong Kong Economic Trade for contribution to industry between NSW and Hong Kong, the first travel company to ever receive the award. Over the last 18 years, ecruising group has been awarded over 84 accolades including The City of Sydney Business Awards and cruise agency of the year but to name a few. Ecruising continues to lead the way in cruise travel innovation and technology.

Ecruising has its own loyalty program called the POSH Club with numerous benefits, the more you cruise, the more benefits you receive.

Ecruising is a Member of CLIA and is an IATA agency. As an IATA agency ecruising is fully audited every year.

Work is another world away, Dinner is on the horizon, drinks are close at hand ... you're cruising, discover the difference today!

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